About RE/MAX
A global network of real estate professionals dedicated to delivering exceptional service and outstanding results since 1973.
The Visionary Beginnning: 1973
Founded in 1973 by Dave and Gail Liniger in Denver, Colorado, RE/MAX revolutionized the real estate industry with its innovative commission structure and agent-centric business model.
the
Vision
Our vision is to be the worldwide real estate leader, achieving our goals through innovation, expertise, and a commitment to our network. We envision a company where the best agents in the industry choose to affiliate themselves with us to pursue an exceptional career with the freedom to succeed.
Our Mission
To create operational excellence through value-based systems and tools, delivering the best support and opportunities for the growth of our worldwide network.
Our Promise
Outstanding Agents. Outstanding Results.® This simple statement represents our commitment to excellence in every real estate transaction.
Denver Origins
The Linigers envisioned a company that would attract the industry’s top performers by offering maximum commission, world-class resources, and the freedom to run their business independently.
As shown in this historical photo, the founders began mapping out their expansion strategy early on, placing red markers on a Denver map to identify target locations. This methodical approach to growth would eventually transform a single office in Denver into a global powerhouse spanning more than 110 countries.
Today, with over 140,000 associates worldwide, RE/MAX maintains its founding principles of providing industry-leading training, support, and technology to empower agents to deliver exceptional client service. The iconic hot air balloon logo has become synonymous with real estate excellence and professionalism across the globe.
1973
RE/MAX founded by Dave and Gail Liniger in Denver, Colorado with a revolutionary commission concept that attracted top performing agents
1975
RE/MAX sells its first franchise outside of Colorado
1977
RE/MAX begins international expansion with first office in Calgary, Canada
1978
RE/MAX adopts the now-iconic hot air balloon as its corporate logo
1984
RE/MAX exceeds 10,000 Sales Associates worldwide
1988
RE/MAX launches its Children's Miracle Network Hospitals partnership which has raised over $185 mil.
1992
RE/MAX expands into Mexico, launching operations in Central America
1994
RE/MAX extends its reach into Europe, opening offices in Spain
1995
RE/MAX reaches 50,000 Sales Associates worldwide
1997
RE/MAX celebrates achieving #1 market share in the U.S. and Canada
1999
RE/MAX launches its first public website, remax.com
2000
RE/MAX expands into 50 countries globally, including South Africa and Australia
2005
RE/MAX surpasses 100,000 agents worldwide
2006
RE/MAX expands into China, one of the world's fastest-growing real estate markets
2010
RE/MAX introduces global listing site, featuring properties from over 80 countries
2013
RE/MAX Holdings goes public on the New York Stock Exchange under RMAX
2016
RE/MAX acquires regional territories to strengthen its North American presence
2018
RE/MAX launches booj, a new technology platform powering agent productivity
2021
RE/MAX expands its global footprint to over 110 countries and territories
2023
RE/MAX celebrates 50 years of real estate excellence with a global network of over 140,000 agents
2024
RE/MAX De La More is founded
Your trusted Real Estate partner in the uAE
RE/MAX De La More is a UAE-based real estate agency offering a full range of professional property services.
Founded in 2022, our company has built a strong reputation for professionalism, transparency, and client-focused service. Since 2025, we have been part of the RE/MAX global network — the world’s largest real estate franchise, operating in over 110 countries with more than 140,000 agents worldwide.
We combine local expertise with global reach, helping both residents and international clients navigate the UAE property market with confidence. Our team provides end-to-end support, from property selection and financing solutions (including for non-residents) to full property management and expert investment advisory.
Through our dedicated brand De La More Residences, we also offer holiday home rental services, providing premium short-term rental experiences in the most sought-after communities.
At RE/MAX De La More, we don’t just sell and rent properties. We create opportunities, deliver value, and help our clients find not just a property, but a place to call home or a smart investment for the future.
